Launched in 2016, JULIUS TART OPTICAL is dedicated to reviving the "Golden Age" of New York eyewear spanning the 1950s to the early 1970s. By blending historical art and culture with modern design evolution, the brand meticulously restores classic silhouettes and reproduces authentic, realistic forms. Their mission is to preserve the vintage soul of New York while expanding the legacy through
new collections that integrate contemporary design elements and superior craftsmanship.